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Tooth Whitening Insurance – Problematic Regulation and Professional Requirements

Looking good is no longer a luxury. It has become a necessity – for purposes of employment and as a matter of status in society.

Extensive exposure to TV and other frontal media has increased awareness of tooth whiteness, and actors and actresses, with white teeth, which are considered “good healthy teeth,” have an appealing look in the minds of the viewers.

An endless number of articles and studies have been written to prove that teeth can be different colors, one of which is white, and that tooth whiteness is not necessarily a sign of good health. However, as with other fashions, white teeth have become the desired look of the decade.

In the usual order of things, the tooth whitening practice came first and was quickly followed by regulatory legislation. This legislation was full of restrictions which reflected the fears of the public regarding the various tooth whitening methods.

Most of the tooth whitening practitioners are beauty experts (cosmeticians, estheticians, beauty practitioners), who have no medical training or background, and who wish to enhance their income, while providing their customers with an additional treatment. There are only a few who either employ a dental nurse or treat their customers in a dental clinic.

The industry did not wait for long. Several manufacturers – some of equipment (laser, light, brushing, etc) others with products (chlorine dioxide, hydrogen peroxide – liquid and gel, Carbamide Peroxide, etc) hurried to offer the market OTC (Over-the-Counter) products.

And, as in most cosmetic treatments – customers expect immediate results.

In order to provide visible, instant results, practitioners and suppliers commenced increasing the density of treatments and products.

Regulators have attempted to place “safe limits” on the free use of products and treatments. These “safe limits” result in most practitioners either breaking the law or treating their customers without immediate results.

Insurers are in a paradoxical situation: allowing the administration or use of limited, restricted or forbidden treatments is not the common practice of an insurer. However, covering the practitioner who administers only totally permitted products, exposes the practitioner (and as a result – the Insurer) to an endless number of claims made by dissatisfied customers, who are unwilling to undergo a long process of tooth whitening and demand immediate results.

The dilemma is not restricted to the Insurers only. Practitioners should be troubled and consider the options of either using fast-working solutions or leaving the trade.

One of the IACE (International Association of Care Experts at www.iace.eu) directors said: “The dilemma is not only moral. The main problem is that some regulators are more interested in publicity than public welfare. The problem of the Tooth Whitening Cosmeticians is real and just and should be dealt with with great sensitivity”.

A growing number of practitioners have found a solution by buying their Professional Indemnity Insurance offshore (outside their homeland), where they can obtain insurance cover for malpractice that allows the use of most types of solutions and treatments – some which may be restricted in the homeland of the practitioner. It doesn’t solve the legal problem – but it does reduce the commercial risk.



Source by Les Blake

This post was written by:

- who has written 441 posts on Teeth Whitening Products.


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